Black Veil Brides are encouraging fans to donate blood in conjunction with the band’s upcoming Bleeders tour.

The band has announced a virtual blood drive in support of the American Red Cross. Fans who participate and show proof of donation during the Bleeders shows will receive an exclusive merch package including a signed poster, as well as a pin and a patch.

“As Bleeders, it’s our mission to effect positive change,” BVB says. “Help us help others in this time of need.”

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The Bleeders tour launches April 25 in San Francisco. Black Veil Brides will premiere a new single called “Bleeders” on April 26.

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